Expectations: Overview, definition, and example
What are expectations?
Expectations refer to beliefs or anticipations about how certain events, actions, or outcomes will unfold. In the context of business, employment, or personal relationships, expectations represent the anticipated behavior, performance, or results that one party holds for another. Expectations can be explicit or implicit and are often shaped by past experiences, agreements, societal norms, or communication.
In business and legal contexts, expectations are often tied to performance standards, timelines, or specific terms that have been agreed upon in contracts or negotiations. Clear and realistic expectations can lead to successful outcomes, while unmet or unrealistic expectations can lead to conflict, dissatisfaction, or failure.
Why are expectations important?
Expectations are important because they help establish a clear understanding between parties about what is to be achieved, when it will happen, and how it will happen. Clear expectations can improve communication, performance, and trust. In contrast, unspoken or misunderstood expectations can lead to misunderstandings, disappointment, and conflict.
For businesses, managing expectations is critical in ensuring customer satisfaction, employee performance, and smooth operational processes. For individuals, understanding and managing expectations in relationships—whether with employers, clients, or colleagues—can enhance cooperation and success.
Understanding expectations through an example
Imagine a company, XYZ Corp., has hired a new employee, Sarah. During the onboarding process, Sarah’s manager outlines clear expectations regarding her role, responsibilities, and performance goals, such as meeting a monthly sales target and submitting weekly reports.
If Sarah meets these expectations, the company will be satisfied with her performance, and she will likely receive promotions or bonuses. However, if Sarah consistently fails to meet expectations—such as missing deadlines or not achieving sales targets—it could lead to dissatisfaction, performance reviews, or even termination.
In another example, a client hires a consulting firm to complete a market analysis project. The client expects the firm to deliver a detailed report within three months. If the consulting firm fails to meet this timeline or does not meet the client’s expectations for the quality of the report, the client may seek compensation or choose not to work with the firm again.
An example of an expectations clause
Here’s how an expectations clause might appear in a contract or agreement:
"The Parties agree that the services to be provided under this Agreement will meet the following expectations: timely delivery of all deliverables, adherence to quality standards as outlined in the attached specifications, and communication of progress reports every two weeks. Any deviation from these expectations shall be addressed promptly by the Service Provider to ensure that the Parties' goals are met."
Conclusion
Expectations play a critical role in both personal and business relationships, as they set the stage for performance, outcomes, and satisfaction. By clearly defining and managing expectations, businesses and individuals can improve communication, foster trust, and achieve better results. Whether in the workplace, contracts, or personal interactions, setting realistic and achievable expectations is key to success and long-term cooperation.
This article contains general legal information and does not contain legal advice. Cobrief is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.